Real Items powers NFTG - AMA with Polygon
On September 28th, 2021, the Polygon team hosted the Real Items team to talk about Real Items and NFTG on their most recent Ask Me Anything (AMA). As a company that has been operating in the NFT space for over three years, the Real Items team is venturing towards contributing to the web 3 ecosystem. We’ve partnered with talented people worldwide to build a fair-launched auction house, NFTGallery (NFTG).
NFTG is a community marketplace that aims to support artists and give back to its community. NFTG also provides the platform and funding for creatives to make art and raise awareness for their chosen organization or cause.
As a company that values sustainability and being blockchain agnostic, we’re also bringing in Polygon (formerly known as MATIC) to leverage their Proof-of-Stake (PoS) blockchain for the NFTG ecosystem and future Real Items projects.
Check out a snippet of the transcript below to understand how these companies are coming together to create a unique and innovative ecosystem.
1.) Chinmay Joshi, Polygon Marketing Operations Executive
2.) David Menard, Real Items CEO
3.) Mark Patterson, Real Items Sales Director
David (Real Items):
My name is David. I’m the CEO and co-founder at Real Items. I got into NFTs about four years ago, and took a class in San Francisco in 2016. And since then, I've just been building, building, building, really focusing on NFTs. Most of the people I've brought on to my team I've met at various blockchain hackathons around the world.
Mark (Real Items):
My name is Mark Patterson, one of the lead sales and growth at Real Items. I’ve known David for a few years now. We’re really close friends. I’ve been helping them on and off, then came on in a more full-time capacity within the last year. I have four years in the crypto space and worked on a number of different projects.
My most notable accomplishment that many of you may have heard of, separately, is the mission that SpaceX and Elon Musk are doing with sending Dogecoin to the moon. I’m really excited about bringing the future of NFTs and physical assets to Polygon and talking more about that today.
Awesome, really excited about that. So let's get into the project. I’d like to know more about Real Items and NFTG.
David (Real Items):
We [Real Items] have been in business for almost three years now. We really focused on product serialization using the blockchain. A lot of products around the world rely on barcodes and SKUs. We give products an identity. We've been doing that with NFTs without telling our clients that they're NFTs because it was almost taboo to say that a year ago. Now with the artwork, it's more of a common name.
We've really focused on enterprise adoption. We've done everything from retail to PPE, coffee, and commodities like that. We’ve also built a SaaS platform, a cloud platform for enterprises, and leveraged blockchain for product serialization, and asset traceability.
We love the blockchain, but we're just not the maximalist when it comes to bringing in mass adoption. Real Items is the core engine of our NFTG technology. As a SaaS company, we can't really have a token as of right now, but we can contribute. And that's where we connect with people. NFTG was born with a lot of the Real Items technology, so we're able to contribute to a more decentralized project with our tech in that way.
Mark (Real Items):
David articulated a lot of things really nicely. Real Items is sort of the core engine like Google. So you know, Google came up with a search engine and from that search engine, they built an ecosystem of many different products and many different verticals. We as a team see the same thing with Real Items being able to have applications that utilize the core engine, and one of which is NFTG.
NFTG is a fair launch auction house and marketplace for NFTs and phygitals. “Phygital” is our term for a physical asset paired with an NFT. We describe Real Items as a next-generation NFT platform for physical assets.
There are lots of different projects out there doing physical NFTs. Most of what they're doing is just adding an NFT to a physical asset. But the team at Real Items is taking a very different approach in that we see the NFT as a vehicle for a much larger ecosystem of applications that can be utilized for physical NFTs or phygitals.
One of which being, you can have applications and services built on physical things that were previously inaccessible. The NFT is the asset identity that gives its own sovereignty and the digital space when added to a physical product. You can actually build things on top of it that previously you couldn't because there was not a trusted relationship between the digital space and the physical space.
So how does this whole process work for Real Items as well as NFTG?
David (Real Items):
Basically, our clients can have a self-serve platform where they're able to create a template for their NFTs. From there, they're able to either by API or to the cloud platform, generate the serialized IDs for their products, and then they're able to attach them via smart label or sensor.
We've designed it so that anyone with a smartphone can scan, verify, and add more data to the product. We've tried to eliminate a lot of the barriers to entry, making it as frictionless as possible. This way, as soon as the consumer gets it, they can scan, verify, and collect the digital certificate of authenticity.
We're trying to package more experiences into the NFT to provide more exceptional value far beyond just, “Is it real, or is it fake?” We’re really getting into the services of direct-to-consumer experiences.
Mark (Real Items):
We’ve set up our infrastructure to be focused on enterprise. That’s why we were originally built on Vechain, and we still are [offering it to our clients]. We believe in a multi-chain future. We’re still offering our clients Vechain. We’re now bringing Polygon and other chains to our ecosystem.
Moving forward, we're going to set it up so that anyone can make an account, mint, and do things without having to interact with us. But for most of the clients that we engage with, they speak to me and/or David. We set up a meeting and we attempt to understand our client's needs. And then depending on their needs, we can customize the offering to suit their tastes. We're speaking with a number of different clients right now, for example, doTERRA. We have some celebrity drops that are coming, which we're really excited about.
Our phygitals start at $5 per phygital and that price comes down with volume. It's tailored to bigger companies that are doing a lot of volume. But also with those phygitals you get a lot of value in terms of traceability, provenance, and unique functionality. You're buying infrastructure that supports an ecosystem of different services that can be built on top of your phygital. So maybe you have a luxury watch company and you want to incorporate a warranty into the service on your wallet into the platform. That's something that's available. And that's something that can be built out for your product.
But if you're looking to mint a phygital, speak with me and go through our website. You can also send me an email at firstname.lastname@example.org and we’ll go on a discovery call to best align our technology with your needs and your price points.
Real Items and NFTG would like to thank Polygon network and Chinmay Joshi for facilitating the AMA held last September 28 on Twitter Spaces.